Academic
journals are a particularly important area for
SAGE.
The London office deals with a list of around 240
titles (500 titles worldwide). Due to a rebranding
process, which took place in 2007, many covers had to
be redesigned and updated to reflect the change, as
well as to modernize the often dated look. I was the
main point of contact in this process, working
alongside editorial boards and production editors to
create an effective image that would last at least
another decade.
